Happened on January 10th 2020, NEXT LANDSCAPE refers to the overarching concept developed by designer Paul Harvey for the C.P. Company AW020 collection, presented for the first time as part of Milan Fashion Week in a specifically commissioned 2000sqm immersive set.
The event, which hosted international press, socialites and commercial partners, has been a great success. Both collection and the environment, in which its designs are first encountered represent a hopeful image of a future urban landscape, in which nature is given the space to grow back vitally and spontaneously amongst the essential architectural forms of the city.
Working directly from reference images of the abandoned and now overgrown post nuclear city, the Art Direction and Set Design have been developed by british artist David Curtis-Ring.
D’Alesio&Santoro worked on the Direction of Photography, and the resulting theatrical lighting design materializes and evokes the desired environment and experience, by working in close contact with the Artistic Director during long days and nights on the set.
D’Aleso&Santoro then documented the final result, by directing the photographic shooting here presented.
