An extraordinary entertainment district situated on the iconic Denmark Street in central London, Outernet delivers unique, multi-sensory experiences.

Tying in with the rich music history of the district’s Tin Pan Alley location, a new 2,000 capacity entertainment and events venue sits beneath Outernet’s impressive, five-storey high Now Building. An atmospheric, subterranean space hidden four storeys underneath London, HERE will play host to some of the biggest names in live music and DJ talent.

Delivering a prominent centre piece within HERE’S immersive space is the commanding 15m long, illuminated bar. Designed by Archer Humphryes Architects in collaboration with The Kagency, the bar features back-illumination from Applelec LED Light Sheet. Specified in RGB LED option, a total of 79 light panels of various sizes were created and fitted into the front, top section and backwall area of the HERE bar, flooding the space in vivid, colour rich illumination.

Further knitting together the pioneering technology at Outernet, each Applelec LED Light Sheet panel has the ability to be controlled independently to create striking, colourful sequences of light across the statement piece bar. Pushing the lighting design engineering further, controls were integrated within the DJ equipment to enable the lighting to be tailored to synchronise with the beat of the music of HERE’s various artist sets.

Architects Archer Humphryes and Managing Partners of the venue, Karrie and Robert, said of the installation – “Karrie Goldberg & Robert Butters, of Greenlight Development, worked closely with Archer Humphryes Architects on conceptualising a space where the architecture and the entertainment experience are merged together. The RGB Applelec LED Light Sheet allowed us to customise a ‘signature’ bar that synchronises the colours and illumination of the bar with the music and video systems, giving the room a glowing backdrop.”

Supplier Partners

Lighting Designer Partners

Trophies created by

Photo Booth created by

Supported by

Organised by

In collaboration with